LFW Dairies: Behind the scenes with AVEDA X Mother of Pearl A/W 2018

I was thrilled to report backstage for AVEDA X MOTHER OF PEARL on September 19th.  It was a perfect collaboration – both champion of environmental responsibility.

AVEDA Artists kicked off London Fashion Week Fall/Winter 2018 created perfect, impossibly-fresh hair for “Pearly Queen” gang for the models of  MOTHER OF PEARL

Bckstage Aveda MOP

Models with curl were treated to SMOOTH INFUSION, then gently diffused and fluffed with a bit of TEXTURED TONIC, ready to take on the runway and the evening with style and bounce.

Aveda MOP hair 5
Aveda MOP hair product
Aveda MOP 6 hair
Aveda MOP Hair 6

The sustainable collection and debut sustainably focused eveningwear collection that includes rich and regal tones alongside luxurious embellishments set a decadent mood, which comes to life through tactile jacquards and opulent prints, finished with lavish trims.

Aveda MOP hair 6
Aveda MOP hair 5
Aveda MOP2
MOP Aveda final
MOP Aveda

Photo credit by @odabeide